Manager, Demand Generation
Barueri, São Paulo, BR, 06460-110
Ingersoll Rand is a global market leader with a broad range of innovative and mission-critical air, fluid, energy, and medical technologies, providing services and solutions to increase industrial productivity and efficiency.
We think and act like a 160-year-old start-up company. We are driven by an entrepreneurial spirit and an ownership mindset.
As part of the international demand generation center of excellence, we provide digital advertising services to all business units across the globe.
Job Title: Manager, Demand Generation
Location: Remote
About Us
Ingersoll Rand is a global market leader with a broad range of innovative and mission-critical air, fluid, energy, and medical technologies, providing services and solutions to increase industrial productivity and efficiency.
We think and act like a 160-year-old start-up company. We are driven by an entrepreneurial spirit and an ownership mindset.
As part of the international demand generation center of excellence, we provide digital advertising services to all business units across the globe.
Job Summary
The Manager, Demand Generation is responsible for driving full-funnel growth by combining data-driven demand generation with vertical-specific campaign strategy and account-based marketing execution. This role owns pipeline creation and conversion performance across priority industries and key accounts, translating customer and market insights into measurable commercial impact.
This leader partners closely with Sales, Product, Digital, and Regional teams to ensure campaigns are customer-centric, commercially aligned, and optimized for performance across the entire buyer journey.
Responsabilities
- Own end-to-end demand generation strategy, driving pipeline growth, conversion performance, and measurable revenue impact across channels
- Develop and execute vertical-specific and ABM campaigns aligned to business priorities in close partnership with Sales
- Analyze full-funnel performance to improve lead quality, conversion rates, and sales outcomes using data-driven insights
- Translate market and customer insights into targeted messaging, content strategy, and integrated campaign plans
- Manage campaign planning, budgets, timelines, KPI dashboards, and performance reporting to ensure ROI visibility
- Collaborate with cross-functional and regional/global stakeholders while mentoring team members to drive accountability and continuous optimization
Qualifications
- Bachelor’s degree in Marketing, Business, Communications, or related field; MBA or equivalent experience preferred
- Experience in B2B marketing, demand generation, vertical marketing, or ABM
- Strong experience with CRM, marketing automation, and targeting platforms (Salesforce, Pardot, HubSpot, Demandbase, etc.)
- Proven ability to drive measurable pipeline and conversion improvements
- Strong analytical, project management, and cross-functional leadership skills
- Commercially minded with the ability to translate strategy into execution
- Fluent in English and either Spanish or Portuguese
Travel & Work Arrangements/Requirements
Remote-based, might require travel.
Ingersoll Rand Inc. (NYSE:IR), driven by an entrepreneurial spirit and an owner's mindset, is dedicated to improving the lives of our employees, customers, and communities. Our customers rely on our technology-driven excellence in industrial solutions and mission-critical workflows through more than 40 respected brands whose products and services excel even in the most complex and challenging conditions. Our employees build lifelong customer relationships with their daily commitment to expertise, productivity, and efficiency. For more information, visit www.IRCO.com.
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