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Web Experience & Digital Growth Manager

Location: 

Gliwice, PL, 44-100

Req ID:  19135


Current employees: please log into our system to apply

Ingersoll Rand is committed to achieving workforce diversity reflective of our communities. We are an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances. 

Job Title

Web Experience & Digital Growth Manager

Key Responsibilities 

Web Experience & Conversion Optimization 

  • Audit and optimize end-to-end user journeys across multiple brand websites 

  • Identify friction points, drop-offs, and conversion barriers 

  • Redesign navigation, page structure, CTAs, and form flows to increase lead generation 

  • Build and optimize landing pages for campaigns, product lines, and target segments 

 

SEO Strategy & Execution 

  • Define and execute data-driven SEO strategies aligned with business goals 

  • Conduct keyword research and build content clusters to drive targeted traffic 

  • Optimize on-page SEO elements (metadata, headers, internal linking, structured data) 

  • Ensure content is optimized for AI-driven search (AEO / LLM visibility) 

 

Performance & Analytics 

  • Own and track key website KPIs: traffic, rankings, conversion rates, lead quality 

  • Use GA4, Search Console, and SEO tools (e.g., Semrush, Ahrefs) to derive insights 

  • Deliver clear, actionable performance reports to stakeholders 

  • Identify data gaps, tracking issues, and optimization opportunities 

 

Web Operations & Team Leadership 

  • Lead and develop the web operations team 

  • Define priorities, improve processes, and ensure high-quality execution 

  • Own CMS governance, documentation standards, and best practices 

 

Stakeholder Collaboration 

  • Partner with Marketing, Demand Generation, and Business Units 

  • Align website strategy with campaigns, launches, and commercial priorities 

  • Translate digital performance data into business insights for leadership 

 

 

What We’re Looking For 

Required 

  • 5+ years of experience in digital marketing, web, UX, or growth roles 

  • Proven success in improving SEO performance and conversion rates 

  • Strong knowledge of technical SEO and website optimization 

  • Hands-on experience with GA4, Google Search Console, and SEO tools 

  • Experience optimizing websites for AI search (AEO / LLM readiness) 

  • Strong UX instincts and ability to diagnose and fix conversion issues 

  • Experience working with CMS platforms (e.g., WordPress, Drupal, Sitecore) 

  • Leadership experience or strong potential to lead a team 

  • Excellent communication skills and ability to present to senior stakeholders 

 

Nice to Have 

  • Experience in B2B, life sciences, or industrial sectors 

  • Familiarity with HubSpot, Salesforce, or marketing automation tools 

  • Experience with CRO methodologies (A/B testing, heatmaps, experimentation) 

  • Basic understanding of HTML/CSS 

 

 

Why Join Us 

  • Opportunity to own and shape a global web ecosystem 

  • Work at the forefront of AI-driven search and digital growth 

  • Influence real business outcomes through measurable impact 

  • Collaborate with cross-functional teams in a dynamic, growth-focused environment 

Salary Range

Monthly salary ranges from 14,500 PLN to 24,000 PLN (gross).

Salary depends on experience and skill

 

Ingersoll Rand Inc. (NYSE:IR), driven by an entrepreneurial spirit and ownership mindset, is dedicated to helping make life better for our employees, customers and communities. Customers lean on us for our technology-driven excellence in mission-critical flow creation and industrial solutions across 40+ respected brands where our products and services excel in the most complex and harsh conditions. Our employees develop customers for life through their daily commitment to expertise, productivity and efficiency. For more information, visit www.IRCO.com.

Special Accommodation

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Lean on us to help you make life better

We think and act like owners.

We are committed to making our customers successful.

We are bold in our aspirations while moving forward with humility and integrity.

We foster inspired teams.

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Ingersoll Rand is committed to achieving workforce diversity reflective of our communities. We are an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or the recruiting process, please send a request and a member of our team will contact you.

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