Marketing & Business Development - Channel Manager
Pune, MH, IN, 411001
Job title: Marketing & Business Development- Channel Manager
Location: Pune
About Us
Ingersoll Rand is a Fortune 500 company with a passion for making lives better. We do this by living our values, and through a relentless focus on the success of our customers and partnering with our employees to think and act like owners. We believe in sustainability through the development and distribution of a broad range of global brands designed to meet the needs of our customers in both efficient and responsible ways. Ingersoll Rand is a diverse and inclusive environment. For more information visit: www.irco.com.
Job Overview:
The candidate should be passionate about empowering Internal & External Team to achieve peak performance. He has to design an enablement framework that supports all four Go-To-Market (GTM) sales strategy – Transactional Selling (Product Focus), Solution Selling (Process Focus), Transformational Selling (Business Focus) and selling through partners (focus on building alliances) for maximizing the revenue growth.
Responsibilities:
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Channel Strategy & Coverage
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Define optimal channel coverage for India; build a strong channel pipeline and evaluate, appoint, and realign distributors based on performance and market needs.
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Establish clear parameters and criteria for new distributor appointments.
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Channel Development & Enablement
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Drive and evolve the Distributor Value Program (DVP) aligned with global standards (e.g., Europe-based criteria).
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Implement channel programs to enhance partner capability and engagement; maintain a healthy network through performance and capability analysis.
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Organize training sessions for skill development of channel partners.
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Pricing & Discount Structure
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Develop product pricing models based on value proposition and competitive benchmarks for the Indian market.
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Design and evaluate discount structures for channel partners to ensure profitability and compliance.
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Work closely with Product, CX, and Sales teams to enable smooth product transition narratives, including value-based replacement positioning.
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Data Analysis & Business Intelligence
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Analyze Sell-In, Sell-Out, and inventory data; create actionable plans based on insights.
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Utilize BI tools and dashboards for performance tracking, forecasting, and decision-making.
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Work with BI, IT, and Sales Operations teams to define data structure, formats, governance, and reporting cadence.
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Go-To-Market (GTM) Strategy
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Act as a key bridge between Market, Product, and Sales teams, translating market insights into actionable product and GTM inputs.
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Deploy GTM strategies across India; identify target customers and guide sales teams and distributors for deep market penetration.
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Customer & Market Insights
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Collect and summarize Voice of Customer (VOC) feedback; collaborate with sales and distributor teams to address gaps and improve customer experience.
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Guide sales teams and channel partners on deep market penetration, solution positioning, and value selling.
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Channel Management Excellence
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Develop and maintain a comprehensive Channel Management Playbook; ensure governance and continuous improvement in channel operations.
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Design and own a centralized Channel Sales Enablement Dashboard. Ensure the dashboard provides single-source visibility for internal stakeholders and enables data-driven decision-making.
Qualifications:
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Bachelor’s degree in engineering. MBA will be an added advantage.
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8~14 years of experience in industrial/B2B sales, anywhere in India.
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Strong communication, negotiation, and interpersonal skills.
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Ability to work independently and as part of a team.
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Willingness to travel frequently across India.
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Proficiency in Data Analytical Skills.
Core Competencies:
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MS Office (MS-Word, MS Excel, PPT)
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BI Tools
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Team Player
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Channel Management Excellence
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Strong Analytical Skills
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Communication and Presentation Skills
Travel & Work Arrangements/Requirements
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50% Travel (As and When required)
What we Offer
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We are all owners of the company! Stock options (Employee Ownership Program) that align your interests with the company's success.
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Yearly performance-based bonus, rewarding your hard work and dedication
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Leave Encashments
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Maternity/Paternity Leaves
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Employee Health covered under Medical, Group Term Life & Accident Insurance
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Employee Assistance Program
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Employee development with LinkedIn Learning
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Employee recognition via Awardco
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Collaborative, multicultural work environment with a team of dedicated professionals, fostering innovation and teamwork.
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